By 2025: 100% of packaging and 100% of point of sale material spend will be reusable, recyclable or compostable
Terms of the action or commitment
– During FY22, the Group began rolling out the “EcoPack” tool to assess compliance with internal sustainable packaging guidelines. This tool will make it possible to measure the percentage of recyclable packaging
– 95% of point of sale materials are reusable, recyclable or compostable for the Group’s key markets (scope of 32 subsidiaries).
– 95% of point of sale materials are reusable, recyclable or compostable for the Group’s key markets (scope of 32 subsidiaries).
Levers mobilized for circular economy (according to Ademe)
Implementation timeline
Starting year
2019
Ending year
2025
